AGI – Ovs, after the acquisition of Stefanel last March, has relaunched the Venetian brand, working on “a contemporary identity and an updated narrative that aims to reinterpret the heritage of the brand” which isa “aware of its past but projected towards the present and the future”.
In addition to the 30 existing stores, Stefanel will extend its presence in Italy with the opening of an additional 30 new stores, in as many cities. To these are added the 21 present abroad. This was announced by the group itself in a note.
“Stefanel is a brand of great value, known and appreciated in Italy and abroad – says Stefano Beraldo, CEO of Ovs – We want to recover its heritage projecting it towards the future. A meeting point between the historical values of the brand, current events and a metropolitan spirit “.