ProGaming Italia announces Davide Viola, former Web stars channel and Talksmedia, as the new sales director.
ProGaming Italia continues to grow and announces the arrival of Davide Viola who will take on the role of sales director, with the aim of giving further impetus to the development of the company, successfully facing the challenges of the market.
With twenty years of experience in the world of b2b service companies, Davide Viola has held important roles in commercial management and marketing & communication which involved all the media: from the beginnings in Publitalia ’80 to the role of sales & marketing director in sportitalia, from cinema as chief operation officer in Tarak Ben Ammar’s Prima Tv holding group, to the conception and launch, on the occasion of Expo 2015 , of the start-up èPasta, which has patented and created a quality street food catering format, up to the roles of commercial director of Web stars channel and that of head of content in Talksmedia.
“We are happy that Davide has chosen to join our family and face the next exciting challenges together” he declared Daniel Schmidhofer, CEO of ProGaming Italia. “The inclusion of a person with his experience, his vision and his know-how will be essential to cope with the exponential growth of a particularly innovative sector. Davide will help us to strengthen the commercial structure, coordinate our activities with those of the Group on a global level ”.
“Landing in ProGaming represents a real milestone for me. The universe of esports through tournaments, vertical communities, events and streaming TV productions, represent an exceptional opportunity for brands, not only to get in touch with the new generations, but also to rethink and plan the communication of the future “he explains Davide Viola. “Furthermore, ProGaming, after the merger with Freaks 4 U Gaming, will have the possibility to expand the offer to customers with international projects spanning multiple countries, so joining this team is simply exciting”.