The magic touch of Chiara Ferragni on the stock exchange. Yes, everything he touches turns to gold. The latest example? The announcement of his partnership with Safilo it made the shares of the Veneto group soar by 13%, to then close at a sensational +8.14 per cent. A case similar to the recent one of Tod’s, when with the entry of Fedez’s wife into the board of directors, the shares shot up.
In short, for Chiara Ferragni the triumph is continuous, every move is the right one. How is it possible? Some interesting answers come from the sociologist Giovanni Semi, researcher of cultural and communicative processes at the University of Turin, who, when asked by the day, puts forward some interesting hypotheses on the “competitive advantage” enjoyed by Ferragni. Primarily because “she is young and woman”.
And again, Semi adds: “At this moment the great e is evident sacrosanct attention to a disadvantaged profile“, that is, being young and woman, theoretically a handicap in a business world where too often there are only men (and certainly not young). And again, the sociologist adds:” The lady embodies everything in real life it doesn’t happen. And so, I put it down heavy, it becomes the fig leaf of Italian capitalism predominantly male-dominated and elderly “.
So Semi hangs in a further analysis: “Chiara Ferragni, intelligent and very good, unique and as such non-threatening, serves to cover a colossal flaw. She was enlisted for that “, concludes the sociologist. An interesting theory, that of the sociologist, who raises the suspicion that Ferragni has somehow been chosen by a” system “that usually rejects figures like hers.