(ANSA) – CAGLIARI, 02 DEC – The hospital-university company of Cagliari has won the prize for the best digital public communication in Italy. The recognition, the Smartphone d’oro, established by PA Social, the national association of public communication and digital information, was delivered today during a ceremony in the Commendatore’s room in via Santo Spirito, the historic headquarters of the ASL 1 in Rome. . The award collected the nominations of 60 entities including ministries, regions, municipalities, universities, local health authorities, hospitals and foundations.
The latest project of the Aou of Cagliari is the Digital Public Relations Office, to which the Foundation of Sardinia also contributed, the first of its kind in Italy that guarantees citizens answers in real time, 7 days a week, 24 hours a day. : just think that from 1 January to 30 November 2021 the URP received and gave immediate responses to 22,059 reports and requests for information received both on social networks (Facebook, Instagram, Linkedin, Twitter, Whatsapp) and with traditional means (presence , telephone, email and pec). With the system deployed by the Aou of Cagliari all these conversations end up in a single system, which allows operators to give assistance to patients very quickly.
“For us, communication is strategic – explains the extraordinary commissioner of the company, Agnese Foddis – it allows us to communicate daily with citizens, strengthening the relationship and the bond of trust between patients and the company. And not only does it allow us to intervene immediately to solving the problems that may arise, but it is also an important governance tool “. The social networks used by the Aou of Cagliari are the strength to tell and talk to citizens every day. “An important job – underlines Fabrizio Meloni, communications and external relations manager – done by a staff of communication professionals.
We are present on all social networks and the numbers reward us: we are on Facebook (with almost 23 thousand followers), Instagram (about 9 thousand), Twitter, Linkedin, Youtube, Whatsapp and Telegram. All this thanks to a great deal of work and investments that the company makes every day to support an activity that is highly appreciated by citizens “. (ANSA).