The farmhouse in Italy has reached 13 million tourist presences in the last twenty years. This was revealed by AgrieTour, the national exhibition of multifunctional agritourism and agriculture promoted by Arezzo Fiere e Congressi and scheduled from 16 to 17 November. The turnover of the sector in 2019 reached 1.36 billion euros, while the number of agritourism structures is accredited at 23 thousand.
The AgrieTour report highlights that “over half of the companies (55.7%) have already prepared new service proposals during the early stages of the health emergency due to Covid-19 (spring-summer), among these home delivery of company products and meals prepared in the company. In the emergency phase there is also the activation and use of e-commerce for one company out of ten. The nineteenth edition of AgrieTour – informs a note – will be a online container, a “work space” – the organizers specify – within which various events will develop, first of all the return of the farm bag.
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