Academy of the Fiera Milano Foundation, the Progea 20/21 master completed
With the presentation of the project work, the 20/21 edition of the Progea master of the Fiera Milano Academy dedicated to Manlio Armellini, a fundamental figure in the history of the Salone del Mobile in Milan, ended this morning. The 14 students, coming from all over Italy, responded to the challenges launched by the Salone del Mobile and proposed solutions to maximize the experience of the event 365 days a year.
This is achieved through the integration of digital tools, the expansion of contacts between exhibitors and buyers, product presentations and unconventional content. To listen to the presentation Enrico Pazzali, President of the Fiera Milano Foundation, Andrea Vaiani, Exhibitions Director of the Salone and Annalisa Rosso, Editorial Director of the new digital platform of the Salone. Accademia Fiera Milano has always been an important tool for companies in the sector that want to add new resources. In recent years Accademia Fiera Milano has graduated over 400 students, with an employment index that exceeds 90%. Between July and September all the students of the Progea 20/21 master will begin their internship in companies of the Fiera Milano group, trade fair organizers and event agencies. They will deal with IT, international development, customer care & service, sales and media development. They will also organize fairs such as Artigiano in Fiera, TTG and Salone del Risparmio.
The master trains the professionals of the Exhibition and Event Manager. Professionals who manage the sophisticated process of conceiving, planning and organizing individual and collective events, with particular regard to structured and complex projects. Students receive concrete preparation and acquire important skills, even in the digital field. Progea attracts new graduates from all disciplines every year. And also this year the trend was confirmed with a great variety of studies of origin: Languages, Economics, Fashion, Social Education, Communication, Political Sciences, Educational Sciences and Organizational Sciences. Registrations are still open for the 21/22 edition of the Progea master, which will begin on 25 November 2021.